Job Description
(Senior) Director - Head of Marketing (Semiconductor) (d/m/f) - Integrated Optical Sensors
Garching, Germany | Jena, Germany

Sense the power of light

ams OSRAM is a global leader in innovative light and sensor solutions. “Sense the power of light” – our success is based on our deep understanding of the potential of light. By adding intelligence to light, we enable our customers to drive transformative applications. Our around 20,000 employees worldwide focus on innovation alongside the societal megatrends of digitalization, smart living, energy efficiency, and sustainability. Whatever your role is, you are a part of a talented team that enjoys exploring and designing new technologies.

Your new responsibilities

  • Develop and Execute Global Marketing Strategy: Collaborate closely with Product Lines and Sales teams to create and execute a comprehensive marketing strategy by customers, products, regions, applications, channels and industries
  • Revenue Planning: Responsible for the revenue planning (short-, mid-, long-term) as well as risk and mitigation tracking
  • Team Management: Lead a global team comprising Product Marketing, Regional Marketing, and Demand Planning professionals
  • Market Analysis: Gather and consolidate market information, including trends, competitors, and key players
  • Competitive Benchmarking: Analyze competitor strategies to establish volume-based pricing guidelines and shape our mass market approach
  • MarCom Collaboration: Drive and oversee MarCom activities, including product promotions, ecosystem events, trade shows, website management, press releases, and social media campaigns
  • Collateral Development: Create and refine customer presentations, product briefs, product demonstrators, and datasheets to support direct sales and mass market activities through distribution
  • Global Demand Creation: Work closely with the global sales organization to maximize our potential with existing and new customers


Who we are looking for


  • Educational Background: Bachelor’s or Master’s degree in Electrical or Electronics Engineering, Physics, or a related discipline, MBA or PhD desirable
  • Industry Experience: 10+ years of relevant industry experience, including at least 5 years in a global leadership role
  • Proven Track Record: Demonstrated success in driving revenue growth and managing a large-scale, global business
  • Customer Focus: Strong ability to build and strengthen customer relationships while negotiating win-win solutions
  • Communication Skills: Excellent communication and presentation skills in English, with good cultural awareness
  • Strategic Thinking: Ability to think strategically and execute effectively in a fast-paced environment
  • Willingness to Travel: Willingness to travel worldwide, with a strong understanding of different cultures


Please contact Bettina Schmid for further information via BETTINA.SCHMID@AMS-OSRAM.COM or +49 (941) 8502399.

ams OSRAM is an Equal Employment Opportunity Employer. Diversity, equity and inclusion is strongly established in our corporate culture and we firmly believe it makes us more successful as a company. All qualified applications will receive consideration for employment regardless of ethnic, national or social origin, gender, gender identity, sexual orientation, color, religion, age, physical and mental abilities.
Information at a Glance
Job ID:  22360
Posting Start Date:  1/8/26
Job Family:  Marketing
Career Level:  Experienced Professional (>8 years)
Company:  ams Sensors Germany GmbH
Schedules:  Full Time
Work Model:  Hybrid
Job Shift:  Flex time
Employment Type:  Regular
Department:  CSA IOS Marketing

Application deadline: As long as the job is listed on our career page, we are looking for suitable candidates. We look forward to receiving your application.